HKLM scoops seven international awards for design excellence
Strategic brand and communication design consultancy, HKLM, picked up an incredible seven Silver Graphis Awards for a selection of annual reports it designed between 2010 and 2011 in the prestigious 2012 Graphis Awards programme... Read More
Primedia Lifestyle Gift Card division launched 1 December 2011
Unlimited’s shopping centre marketing subsidiary, Primedia Lifestyle, has announced that it has established a Gift Card division to enhance the integrated solution to its shopping centre clients... Read More
Crowd sourced participation; Penquin brings the new Suzuki Swift TVC to life
Loyal Suzuki brand fans took up the call and brought their vehicles of all shapes and sizes, ranging from new Suzuki’s to older generation Vitaras and Samurais to the Veldskoen drive-in to witness and be part of the latest Suzuki television commercial... Read More
SAITEX – Business Opportunities of the Year
In the middle of July, the Southern African International Trade Exhibition will host over 800 international exhibitors from 40 countries with only one goal – to do business... Read More
Photoshop skills to boost your career
The Application of choice when designing just about anything you can think of on the web and in print media is Adobe's Photoshop package. Photoshop has become an industry standard and most companies looking to hire new talent want to know that their employees are fully literate in its use...Read More
Build your online content to cater for the online generation gap
Publishers and advertisers should structure their online engagements to take into account how the ways that Generation Y Internet users consume media differs from how older Internet users interact with content... Read More
Dulux Colours itself Green Internally to Boost Sustainability
Leading paint company Dulux South Africa – well known for its wide range of vibrant paint colours – has gone the green route internally as it seeks to minimise the impact of its operations on the environment... Read More
Brandyourcar.com sweetens the deal for Huletts
When a national advertiser seeks a more targeted audience in the Gauteng region, it has few options to reach its market. One of these is Primedia Unlimited’s ‘moving media’ brandyourcar.com... Read More
Samsung kicks off on-site activation for the London 2012 Olympic Torch Relay
Samsung Electronics Co, Ltd, a global leader in consumer electronics and a Presenting Partner of the London 2012 Olympic Torch Relay, recently revealed its Olympic Torch Relay programme that kicked off internationally in May 2012... Read More
Engen’s Furry Five visit QuickShops over the school holidays
Kids visiting Engen Petroleum (South Africa’s leading retail forecourt brand[i]) Service stations are in for a treat in the school holidays, as Furry Friend mascots make an appearance at select Quickshops around the country... Read More
Komili Oil goes on-pack with Z-CARD® Turkey
Looking for a hardy and portable communication application with which to provide its consumers with a retainable recipe guide, the Turkish-based Komili oil selected a Z-CARD® Africa, India, Middle East and Turkey (ZAMI) Bottle Hang... Read More
human.kind Helps Finance WESSA’s Plight to Save the Rhino
For human.kind advertising CSI is more than just an occasional project but rather it is a sustained practise that incorporates its business ethos: to act with purpose... Read More
Big Business Challenge Entrepreneurs to Step Up
Despite the numerous business skills development programmes on offer from training institutions, the much-discussed skills shortage remains a major crisis for South Africa’s small business community, which in turn affects the macro-economic environment... Read More
HKLM Nairobi opens its doors
Strategic brand and communication design consultancy, the HKLM Group, has taken an important step towards cementing its position as Sub-Saharan Africa’s leading brand consultancy with the opening of its new Nairobi office on the 4th June 2012... Read More
Philips lights up stadiums Ukraine and Poland
Royal Philips Electronics (AEX: PHI, NYSE: PHG) today announced that the company will light the majority of football stadiums in Ukraine and Poland, including the Olympic stadium of Kiev (NSC Olimpiyskiy). These stadiums are, amongst other, venues for the European football championship this year during this the June/July football tournament... Read More
HKLM gets Gold from Green
Following a four-way paid pitch involving the country’s top branding & retail design agencies, Nedbank has chosen HKLM to handle all of the group’s 3D design work... Read More
DSTV Mobile goes ‘walka’bout with Golf Unlimited on the green
Taking advantage of Golf Unlimited’s latest ambient media offering – activations – DSTV mobile demonstrates the use of a 360 degree sales campaign within the golfing world... Read More
Brandyourcar.com promotes product of the year
Nampak SA has returned to Primedia Unlimited’s brandyourcar.com platform to thank consumers for voting Twinsaver Luxury as Product of the Year 2012... Read More
MA(SA) announces the appointment of its new CEO
The Board of the Marketing Association of South Africa MA(SA) today announced that it has appointed Lovemore Mushyanyama as its new CEO. He will take up the position from the middle of July this year... Read More
The Roger Garlick Awards Judges are confirmed
The Advertising Media Association of South Africa (AMASA) has confirmed its panel of judges who will be adjudicating this year’s Roger Garlick Award entrants... Read More
Grant Thornton produces the new Companies Act in a nutshell with PocketMedia®
Grant Thornton has the expertise needed to help its clients navigate the complexities of the new Companies Act introduced in 2011, without its operations being over-constrained by regulation and red tape... Read More
South Africa’s youth throw their weight behind Youth Day
An overwhelming majority of young South Africans believe in the importance of remembering events like the 1976 Soweto Uprising... Read More
Glam Cam connects clever brands with happy people
Connecting with consumers when they’re at their happiest and most relaxed is an excellent way of ensuring really effective brand communication. Picking up on this, TLC - an Unlimited subsidiary - is currently engaged in a strategic technology drive that has seen it launch its innovative new Glam Cam product... Read More
Muvo selected a Z-CARD® as ‘the smart way to go’
Muvo, the recently launched, smarter and easier way of paying for public transport within the eThekwini Municipality area, chose PocketMedia® Solution’s Z-CARD® to provide Muvo card users with a handy, step-by-step guide on how the new service works... Read More
Strategy meets style when two masters of luxury join forces
When two leading luxury companies form a strategic collaboration, the results can only be extraordinary. LUXURY BRANDS, a niche global marketing firm and LIVEOUTLOUD, the all-encompassing luxury company, have joined forces to share their experience, expertise and services – making this influential pairing the final word in luxury brand marketing... Read More
DMMA PR and social media campaign awarded to Positive Dialogue Communications
Positive Dialogue Communications, a specialist Public Relations and Social Media consultancy based in Cape Town, has been awarded a prestigious new client campaign – The Digital Media and Marketing Association (DMMA- formerly the OPA)... Read More
Project Management: Tools, techniques & strategy
In today’s project-based working environment most business professionals should be equipped to successfully plan and manage their projects. Are you? PROJECT MANAGEMENT: TOOLS, TECHNIQUES & STRATEGY is a 3-day interactive course providing attendees with a well-defined methodology to initiate, define, plan, and execute projects both small and large... Read More
Low adoption of e-toll tags amongst the South African public
Only 14% of Gauteng drivers have bought, or intend to buy an e-toll tag. This is according to an Ipsos poll investigating the attitudes of the public towards the e-tolling plans... Read More
AAA School of Advertising running Digital Bootcamp in Joburg
Following on the success of its Digital Bootcamps held in Cape Town recently, the AAA School of Advertising, in partnership with digital strategist Ryan Sauer, are launching powerful digital media Digital Boot Camp training sessions in Joburg... Read More
Photoshop for Marketers
Whether it's a magazine cover or a website design, the use of Photoshop for creating and manipulating images has become an industry standard...Read More
NXT\ partners with The Internet Show 2012
Award-winning digital communications agency, NXT\ Digital Innovation, has joined the rank of sponsors for the 2012 Internet Show. As Africa’s only internet business show, the event is expected to draw the attention of over 2 000 delegates. Driven by th... Read More
Prezence Digital Receives International Recognition
Prezence Digital, one of Africa’s most prominent full-service digital agencies, has been recognised by Retail Banker International for their Standard Bank Student Loan mobile campaign... Read More
Enjoy free WiFi at Emperors Palace
Free internet wireless is fast becoming a service visitors expect and as the information age continues to gather pace, it’s no wonder Emperors Palace leads the hospitality way by providing free internet WiFi throughout the resort’s public areas... Read More
Have you booked for the AMASA 2012 Media Planning Workshop?
The next annual AMASA workshop will again be held at the picturesque Little Switzerland resort in the Drakensburg from the 2nd to the 5th of August 2012. Themed the Nuts n Bolts of Media Planning, the workshop will delve into the latest crucial information that everyone in the media field should know and understand... Read More
Failure to Comply with ‘Safety at Sports and Recreation Events Act’Could Bring the Curtains Down
The Safety at Sports and Recreation Events Act 2 of 2010 (the “SASREA” ) places onerous obligations on controlling bodies, event organisers, sponsors and venue owners to ensure safety and security at events. Failure to comply can result in an event not taking place or the stakeholders being held liable to criminal sanction. In this regard, the SASREA makes it obligatory for these stakeholders to have public liability insurance, yet compliance with these requirements is not near the levels it should be... Read More
Jacobs re-commissions Provantage
With the enormous success of the previous Connect Café campaign, Jacobs
Kronung has re-commissioned Provantage to run the campaign in 2012. The
custom-made, branded Connect Café vans are travelling around Gauteng and the
Western Cape providing free coffee to all lovers of the "verwohn aroma".
Fans can follow the movement of the vans on the Jacobs FaceBook page http://www.facebook.com/#!/JacobsKronungSouthAfrica
South Africa's youth choose BlackBerry as 'Coolest Brand' for second year running
South Africa's youth has once again named BlackBerry® as the 'Coolest Brand Overall' in the Sunday Times Generation Next 2012 Brand Survey Awards... Read More
Data Key to Tailored Messaging
Good marketing planning is a never-ending cycle that doesn’t depend solely on the calendar or on your various channels. Instead, it focuses on customer needs and preferences. The key to this, says Louise Robinson, Sales Director of CG Consulting, is data... Read More
Second Youth Sex Survey shows SA youth - between Modernity and Tradition
Cape Town, 31 May 2012 - South Africa’s youth are not afraid of having sex, as long as they are properly protected - but many still believe that a man “owns” a woman if he pays lobola* and a significant number did not get tested for HIV in the last year or are afraid of knowing their status... Read More
Digital Media Shifts the Landscape for Media Planners
The rapid growth of digital media over the past 10 years has completely reshaped the media planning landscape, challenging the way that media planners used to think as they rolled out the advertising strategies for their clients. Today, it's all about quality of audience and engagement rather than pure reach... Read More
POINT Sees Increasing Demands For and From FSUs
Joe Mothilal has been appointed as POINT’s FSU Specialist. As SA’s leading Print Procurement Company, POINT has identified a need in the print management sector for skilled individuals working with clients in ensuring the best possible solutions across a range of print and production products. One being Free Standing Units or FSUs... Read More
Cnbc Africa Opens Its Seventh Bureau In Bustling Mozambique
Mozambique’s economy is one of the best-performing in the world – and CNBC Africa, our continent’s premier business and finance news channel, will be there to cover it... Read More
Afrox revitalises reps with a Z-CARD®
Afrox recently selected a credit card-sized Z-CARD® as an extremely effective internal communication tool to further educate its sales reps about its wide range of products... Read More
Wyeth renews with TLC for fourth consecutive year
Pharmaceutical manufacturer Wyeth has signed with Unlimited’s TLC division for the fourth consecutive year to promote its paediatric Prevenar vaccine... Read More
MA(SA) Introduces Second Chartered Marketer Designation Intake for 2012
The Marketing Association of South Africa [MA(SA)], which provides a representative voice for organisations and individuals in the marketing industry, is calling on all senior marketers in South Africa to register for the August intake of the Chartered Marketers SA (CMSA) designation... Read More
Limited Space Available To Showcase Digital Media Solutions At Markex 2012
In keeping with the ever-evolving digital age, Markex World of Events 2012, taking place at Sandton Convention Centre from 12 to 14 June, introduces the Markex DMMA Digital Media Village, which debuts at the show in association with the Digital Media and Marketing Association (DMMA) as an interactive area solely dedicated to digital media... Read More
Three SEO-savvy tactics for entrepreneurs
The purpose of any business website is to reach existing and potential customers. However, the problem with many websites is that they do not effectively utilise search engine optimisation (SEO), rendering them virtually inaccessible. Finding these websites is akin to trying to find a destination without directions – or a map... Read More
Trend in Creative Design: Co Creation
Co-creation has become more popular for business since a few years ago. The great advantage with co- creation is that you get cost-effective creative input and at the same time the business works on their relationship with the customer... Read More
Trend In Public Relations: Social Media
Although social media is not a recently found service, there is still a lot of ground work that can be discovered, especially in the area of Public Relations. In today’s day and age, everyone can have an opinion on the internet so others can read about it... Read More
Comutanet and Airmedia alliance Set to Deliver Lions Share of Mass Market to Advertisers
