This course will give you the skills, methods, and insights to maximise your online exposure, pump up your click-throughs, and increase your conversion rates. Search Engine Marketing, including SEO (Search Engine Optimization) and PPC (Pay Per Click), is an essential activity in every business. 

In this course, you’ll learn how to optimise your web pages for best search engine rankings using customer-centricity and usability as cornerstones of your digital presence. 
You’ll also get hands-on with paid search advertising on Google and Bing, and explore how to maximize your pay per click return on your investment. You’ll learn how to measure and optimise campaigns, and how to architect productive paths to online conversion.

Cost per delegate: R 2600

Where
Winchester Mansions, Cape Town, South Africa
221 Beach Road

When
From 07 Feb, 2012 to 07 Feb, 2012

For more information
Visit http://www.britefire.co.za or Contact Kim Visser from Britefire on telephone 021 790 0303 or Email kim.visser@britefire.com.