Direct marketing to an opt-in email list still gives you the best ROI of any digital activity. But email is fraught with complications that most users are simply unaware of.

What you send is rarely what arrives, if it arrives at all.

This course helps you to put together email strategies that work, and shows you how to maximise delivery, open rates, click-throughs and conversion.

You’ll learn how the CPA and POPI impact spam, and how following best practices in international email marketing can improve your success. You’ll learn about the tools and techniques that can cost-effectively manage your lists, save you time and improve your results

Cost per Delegate: R2600

Where
City Lodge Fourways, South Africa
Fourways, Johannesburg

When
From 23 Feb, 2012 to 23 Feb, 2012

For more information
Visit http://www.britefire.co.za or Contact Kim Visser from Britefire on telephone 021 790 0303 or Email kim.visser@britefire.com.